The study revealed that virtual teams regularly fall victim to four pitfalls:
- Lack of clear goals, direction or priorities. Because it is tougher to communicate with and inform team members who are geographically dispersed, it is often difficult to keep all team members focused on the same goals, especially over time.
- Lack of clear roles among team members. In virtual teams, it is especially important for team members to clearly understand their individual roles and how their work impacts other team members.
- Lack of cooperation and trust. Because there is a lack of face-to-face contact inherent in virtual teamwork, the process of establishing trust and relationships that lead to group cooperation can be very arduous. Over time, this lack of collaboration can lead to a lack of trust among team members.
- Lack of engagement. With virtual teams, people can easily become bored and “check out” because there is a lack of dynamic face-to-face interaction and because there are more distractions.
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